Here's an interesting summary of how usage of woke & SJW terminology dramatically increased in NYT publications since 2010 (alongside its increase in other forms of media).

It's a "divide and conquer" social engineering strategy to get regular people fighting each other based on in-borne traits (via tribalist psychological manipulation -- pervasive in our entertainment & political media currently) rather than teaming up to fight corporate control of politics, media, & the military industrial complex.

https://marginalrevolution.com/marginalrevolution/2019/06/th...