thanks for writing the exact same thing as the person next to you, but im not talking about "just throwing money", i'm talking about what they do when their ever-increasing war-chest stops increasing and they actually have to build things for people who can't afford their ever more expensive hardware. If apple thinks that they can continue running their ecosystem this way, i'm gonna be cackling in a few years.
It's tempting to think you can just throw money at something and make it work. Unfortunately that's not how you build something great.