HelloFax (YC W11): Sign And Send Faxes From Your Browser, Without The Hassle

Re:HelloFax (YC W11): Sign And Send Faxes From Your Browser,... by johnrob on Monday February 21, 2011 @10:28PM (#2248567)

This is a very crowded and somewhat mature space, which makes for an interesting marketing problem. I'd love to hear about how you guys approach it in some future blog posts!

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Re:HelloFax (YC W11): Sign And Send Faxes From Your Browser,... by thenbrent on Monday February 21, 2011 @10:43PM (#2248613)

For starters, their marketing strategy included:

- not requiring a 37 step signup process

- not requiring a user to choose between a dozen different monthly plans before being able to sign-up

- not requiring a monthly subscription just to test and send the odd fax

It's been a while since I looked at the available options, but the few I previously evaluated required far too much overhead to make them effective.

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Re:HelloFax (YC W11): Sign And Send Faxes From Your Browser,... by sunchild on Monday February 21, 2011 @10:46PM (#2248626)

I use eFax today, and it's a terrible service IMO. Very sloppy interface. IAAL, and I'm constantly presented with the problem that hellofax solves. I'm current using RightSignature as a way around it, but it's not an ideal solution since I have to upload and template every incoming document that needs my signature. Otherwise, I have to deal with paper, which cramps my style,

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