3 years ago i got that impression too. Google seems to be scrambling to get into cloud business believing that they are somehow entitled to success in what is a completely foreign business for them. Anyway, it was a surprise mirroring the experience of a couple acquaintances (who is in the same boat - long time enterprise software devs) - the interview wasn't a big deal and the result was an L5 with very low comp (not sure why they bothered at all offering below even regular companies not just FAANG), naturally didn't go for it. As far as i see Google runs the hiring as an academia/exec style appointment committees - those hiring/compensation committees - where one has to have the good looking on paper achievements to hit reasonably well, and the interview just gets you in the door.