Re:Apple Pay on pace to account for 10% of global card trans...
by alextheparrot on Wednesday February 12, 2020 @12:44AM
(#22306155)
Insightful commentary on some of the value-adds of Apple Pay.
I do wonder if the security gain is significant enough to make Apple Pay integration a gross-positive for all parties. Apple appears to charge a ~0.1-0.2% fee per transaction made via Apple Pay [0], so it might be reasonable that the security adds enough value in its own right to make sense from a fraud/insurance perspective.
Might also be the fact that possibly being "Top of wallet" on Apple Pay (Which users might use anyway, irrespective of if their normal card is supported) provides enough value to take a small hit in fees.
I do wonder if the security gain is significant enough to make Apple Pay integration a gross-positive for all parties. Apple appears to charge a ~0.1-0.2% fee per transaction made via Apple Pay [0], so it might be reasonable that the security adds enough value in its own right to make sense from a fraud/insurance perspective.
Might also be the fact that possibly being "Top of wallet" on Apple Pay (Which users might use anyway, irrespective of if their normal card is supported) provides enough value to take a small hit in fees.
[0] https://appleinsider.com/articles/16/02/22/apple-halved-tran...