Re:Apple Pay on pace to account for 10% of global card trans...
by fphhotchips on Tuesday February 11, 2020 @10:55PM
(#22305585)
Contactless is much more convenient than magstripe in nearly all situations where it's available - it's just that the US took forever to roll it out. By the time it reached a usable level of penetration, the phone platforms were ready to go.
Visa and MasterCard didn’t have the advantage of a phone platform that make contactless payment actually more convenient than magstripe so the value in rolling it out was pretty low.