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A comment on An improvised Lego device helped scientists conduct tests at CERN. Parent comment

Re:An improvised Lego device helped scientists conduct tests... by maxerickson on Saturday February 08, 2020 @02:01PM (#22277626)
I figured https://news.ycombinator.com/item?id=22276586 made the context clear enough.

Ford doesn't worry about losing their brand. Lego does. So Ford regularly uses the brand as a noun itself, Lego Group asks people to not do that.

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Re:An improvised Lego device helped scientists conduct tests... by detaro on Saturday February 08, 2020 @02:02PM (#22277640)
The only risk I can see is becoming a generic term for "construction bricks". I don't see how me calling my genuine Lego bricks Legos contribute to that.
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Re:An improvised Lego device helped scientists conduct tests... by maxerickson on Saturday February 08, 2020 @02:21PM (#22277759)
It's how trademark law is written, use as a noun indicates it is becoming a generic term.
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