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Re:Show HN: Google Sheets add-on to compare text, fuzzy-matc... by chiscript on Monday January 20, 2020 @04:47AM (#22097685)
There is a fixed price for those who want it.

The subscription model is especially for those who might not want to own the product forever; like those who want to use it for a couple of months to a year and quit. Since its launch, I have seen the majority of new subscriptions shift from the monthly to the annual. And now, as of the start of this year, I have seen a bump in the lifetime subscriptions.

The other great thing about subscriptions is that you, the user, get lifetime updates/support/upgrades.

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