Anyone buying AirPods has already bought an iPhone (a thousand dollar phone), so I think you can replace ‘Johnny Average Consumer’ with ‘Billy iPhone Consumer’ and the rest of their points still hold
Re:AirPods Are Becoming a Platform?
by scarface74 on Thursday December 26, 2019 @08:27AM
(#21883609)
And seeing that the Apple Watch is already generating more revenue than the iPods at peak, there are lot of people with a $350 Watch, a $600+ iPhone and AirPods.
Re:AirPods Are Becoming a Platform?
by dragonwriter on Thursday December 26, 2019 @10:56AM
(#21884629)
> Anyone buying AirPods has already bought an iPhone (a thousand dollar phone)
Not everyone buying an iPhone today is buying a current, model (carriers are selling back to the iPhone 8), even if they are the base iPhone 11 is about $700 not $1000, and even flagship models are often bought on promotion with steep discounts (AT&T has one with, in the right circumstances, a $700 discount on the 11 Max Pro, bringing it to around $400 on the promo.)
It's not accurate to describe the average consumer as being in the thousand dollar phone market. They are premium products, and not one that the average consumer can afford. That's one reason why Apple's phone global market share wavers around 10-15%.