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Re:Why do programmers write apps and then make them free by nhangen on Sunday February 06, 2011 @12:42PM (#2186012)
There are merits to owning a portion of the marketplace and being ubiquitous, just as there are merits to making a profit.

My new little project: iconswitch.me is free, but because it would be easier to monetize the traffic than to monetize the user.

There are a lot of reasons, but the key ingredient to free is having a strategy rather than trying to figure it out later.

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