sure, offsets are technically purchaseable -- if you know what they are, where to buy them, which sellers are reputable, which type of offset/credit/other carbon instrument you want to buy, what's the difference between different types of carbon instrument, how retirement of an instrument works, etc.

you are probably someone who cares about this stuff roughly a million times more than the average member of the public, but for most people, the actions you specified aren't on the radar.

nobody i've spoken to has even known about offsets, nevermind what they do or how to access the markets as an individual. people do vaguely know about the idea of "cap and trade", but that's not exactly something they think of as being relevant to their lives or their efforts to mitigate climate change, even if it is.

there's a huge gap between the public's willingness to participate in these type of carbon reduction plans and their knowledge about how to actually do so and how much they should actually be contributing to make up for their personal carbon footprint.

i'm not proposing to do anything revolutionary. creating a new source of offsets is a non-starter. my idea is merely to close the gap.

to inform people that they aren't powerless, and to reduce the friction of navigating the carbon markets at the scale they would prefer.

Thanks for the reply, your line of thought makes a lot of sense. Most people I know, even the ones that care about the climate don't know about carbon offsets. If your primary purpose is to reach a wider audience, I applaud your efforts!

It’s also creating a pool of resources to actually do something about the problem.