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Re:Ask HN: How do you build a successful mailing list? by timbutlerau on Sunday December 15, 2019 @12:47AM (#21794694)
Value proposition. What value do I get if I sign up to be spammed?

I'd also set expectations, are you going to post once a day? once a week? only when there's something of value?

Re:Ask HN: How do you build a successful mailing list? by TurkishPoptart on Sunday December 15, 2019 @02:13AM (#21794934)
I think twice a week would be optimal. Every day is too much work, and every other day is still too often. Twice a week (I suppose Mon or Tues and Friday) would give us time to dig through major news cycles, catch up on analysis, and compare sources. The result would be a sort of annotated list of links to stories we view as important, with some commentary strewn in.

I can send over some similarly-themed writing my colleague and I did if you're interested in learning more.