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Re:Show HN: Tiny, fast, and free API to geolocate IP addresses by kpsychwave on Tuesday December 10, 2019 @08:45PM (#21758801)
VPN users are an exception. I would think it would be best to use a proximate node to reduce latency.

For corporation, there is another form of targeting (account based targeting) that relies on IP ranges. I believe DemandBase covers this specific use case.

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