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Re:How Split-Testing Our Opt-In Form Increased Our Conversio... by Godhammer on Thursday February 03, 2011 @12:41PM (#2175676)
The devil's in the details, but the angels are there, too.

Amazing how much impact these "minor" changes can have on the bottom line.

Thanks for the reminder to split test all things great and small.

Re:How Split-Testing Our Opt-In Form Increased Our Conversio... by Datasta on Thursday February 03, 2011 @12:49PM (#2175722)
It's funny how that works. I suspect social proof was a distraction on that optin form.