Re:Apple’s Ad-Targeting Crackdown Shakes Up Ad Market
by gwd on Tuesday December 10, 2019 @05:14AM
(#21751203)
Let's translate this to brick-and-mortar:
> What if I want to target women who recently bought Chanel perfume? How would I go about doing that unless I do video surveillance and face-recognition targeting?
Suppose a woman walked into a dress shop, and the clerk said, "We find that our $LINE line of dresses over there works really well with the Chanel perfume you just bought."
Do I have to explain why 1) people think it's creepy, and 2) why people think you don't have a right to do that?
> What if I want to target women who recently bought Chanel perfume? How would I go about doing that unless I do video surveillance and face-recognition targeting?
Suppose a woman walked into a dress shop, and the clerk said, "We find that our $LINE line of dresses over there works really well with the Chanel perfume you just bought."
Do I have to explain why 1) people think it's creepy, and 2) why people think you don't have a right to do that?