Re:Apple’s Ad-Targeting Crackdown Shakes Up Ad Market
by mertd on Monday December 09, 2019 @11:48PM
(#21749675)
What about the retailer that sold the perfume? They'll usually auto sign up the customer to their product emails and/or adapt their landing page to customer's interests (like Amazon).
[ Parent
| on HN ]
Re:Apple’s Ad-Targeting Crackdown Shakes Up Ad Market
by TeMPOraL on Tuesday December 10, 2019 @01:19AM
(#21750125)
> They'll usually auto sign up the customer to their product emails
Fortunately, at least in the EU that's illegal.
Re:Apple’s Ad-Targeting Crackdown Shakes Up Ad Market
by tpxl on Tuesday December 10, 2019 @08:46AM
(#21752340)
Under GDPR this kind of self advertising falls under legitimate use of an email address, so if you inform the user you'll send them the emails, it's legal to do so without explicit opt-in. (AFAIK IANAL)