"There is a bit of a walking-away-from-Omelas element to this—you get to think about driverless cars and human immortality because in some dingy basement ad metrics are being tortured—and it was a lot easier to forget the, uh, all the internet stuff in 2015 than it is in 2019."

One of the best and most tragic short fiction stories ever written. It is scary how accurate the metaphor is.