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Re:Maybe NYC could start with a simple URL by sudonim on Tuesday February 01, 2011 @12:12AM (#2164521)
Im involved in NYC BigApps (ChallengePost powers it). As far as I know, BigApps is not being advertised on subway cars.

You may be thinking of the MTA's ad "Our apps our whiz kid certified" http://ron.gejman.com/blog/2010/12/20/our-app-are-whiz-kid-c...

Re:Maybe NYC could start with a simple URL by vizvizviz on Tuesday February 01, 2011 @01:03PM (#2166477)
That is what I was thinking of, thank you. Sorry for the mixup!