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Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by walrus01 on Tuesday November 26, 2019 @07:08PM (#21644055)
Counterpoint, it is a very rare and unicorn-like class of company that has assiduously and methodically cultivated a grassroots cult of fanboys, that can do a presentation like this with zero advertising spend.

The closest I can think of might be Apple.

I am not saying spacex or tesla are vapor or hype, but that their fans are very, very enthusiastic about sharing every new thing and wild theory with all of their friends, unpaid.

Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by taurath on Tuesday November 26, 2019 @07:23PM (#21644155)
People are hype because.... end of the day, they ship products that basically do what they say, and what they say is a big leap from what you have now. The stats on the tesla truck are incredible, just clearly better than other trucks announced at the moment. The hype is - wow we're getting something new, and we can trust these people to deliver it.
Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by serf on Wednesday November 27, 2019 @06:03AM (#21646914)
>People are hype because.... end of the day, they ship products that basically do what they say, and what they say is a big leap from what you have now.

The hype train existed before Tesla was a company with a proven track record.

Elon Musk is an incredibly good hype-man.

I'm not saying that it's undeserved, but if cultivating the enthusiasm of others is a skill, folks like Musk have it.

Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by dayaz36 on Thursday November 28, 2019 @01:06AM (#21654980)
You're right. Creating incredible products that people love is a good skill that creates enthusiasm
Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by huebnerob on Tuesday November 26, 2019 @08:12PM (#21644426)
Cybertruck isn't even competitive, let alone impressive, in its market segment. Doug DeMuro did a great rundown of this here: https://youtu.be/Q-0DdRHA-ZQ
Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by lonelappde on Tuesday November 26, 2019 @10:47PM (#21645084)
What does that 15minute lecture say?
Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by kube-system on Wednesday November 27, 2019 @12:31AM (#21645513)
It basically says that cheap work trucks make better work trucks. Like many of Doug’s opinions, he’s not wrong, he’s just missing the point. Nobody is going to buy a Tesla truck based solely on towing capacity.

He seems to be making the argument that people bought the Model 3 because it’s a “good value” and won’t do the same for the cyber truck.

No Doug, people buy a Toyota Camry because it’s a good value. They buy a Model 3 because it’s freakin cool and it’s not $80,000. The cyber truck’s value proposition is not “utilitarian vehicle” either.

Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by ben_jones on Tuesday November 26, 2019 @07:15PM (#21644101)
Trying to be less cynical, couldn't there be several valid reasons other then hype?

1) People hate car dealerships

2) The cars/trucks are really innovative

3) People hate car dealerships

Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by 7thaccount on Tuesday November 26, 2019 @07:18PM (#21644118)
I don't own a Tesla (nor do I plan to buy one soon), but I have seriously considered it in no small part due to my disgust with dealerships and how they obviously are against the consumers interest.
Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by needToCrust on Tuesday November 26, 2019 @07:24PM (#21644162)
All true points. However, I feel it is a stretch to call it a truck. It’s more of a cross between a truck and a suv meant to look like a less cool Delorean.
Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by lonelappde on Tuesday November 26, 2019 @10:48PM (#21645087)
It can carry stuff and tow stuff and is damager resistant. What is a truck?
Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by serf on Wednesday November 27, 2019 @06:06AM (#21646934)
>What is a truck?

Generally, it's been something with a large bed structure behind the cabin.

When design edges the cabin perimeter further encroached into the 'bed' space, the ratio of 'car or truck' gets pushed further to the car side.

The Chevrolet Avalanche or Honda Ridgeline would be other examples of vehicles that have played with that boundary before.

Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by needToCrust on Wednesday November 27, 2019 @02:22AM (#21645971)
Pack animals, RVs, humans, tug boats, and much more check off everything you just described.
Re:Tesla truck: $10.5B in pre-orders with $0 in ad spend by boznz on Tuesday November 26, 2019 @08:28PM (#21644498)
Put any other name on this other than Tesla and it would have been laughed off stage (try the thought experiment). The Tesla name on it makes all the difference as you do look at it through different eyes, the eyes that says fuck the current norm and the horse it rode in on.

I will never buy one, but its no uglier than any other big old truck, anyone who can see beauty in a truck, any truck, has too much testosterone for their own good IMHO.

Maybe TopGear can re-do the destruction test they went through with the Toyota HiLux to see how it really holds up to the competition. (https://www.youtube.com/watch?v=xnWKz7Cthkk)