Perhaps. As I said, YouTube rules video and video search, there's no point arguing that. It just bothers me that as a consumer I have to go through ads the revenue of which doesn't benefit creators, and that lots of content apart from genuine video stuff such as memes, carpentry/hobby, and dance and niche content as you're saying, could be much better (and with incomparably more effective data use and accessibility) presented on a fsking web page rather than on 1960's linear TV shows with ad interstitials, noisy video suggestions, etc.