Netflix has been trying to introduce interactive content to their platform for years. The latest attempt is Minecraft: Story Mode [0]. Netflix's architecture is designed around streaming static video files, on platforms without great latency guarantees. There can be gaps of up to a second when loading the next video file. Interactive UI and choicepoints are quite limited.

Streaming live and streaming offline media require very different infrastructure.

[0] https://www.netflix.com/title/80227995