Re:TikTok hits 1.5B downloads, outperforming Instagram
by afiori on Tuesday November 19, 2019 @08:59PM
(#21580469)
In the videos I saw in general (again, not my thing, so a limited experience) there is a difference in production value.
On Instagram there is a tendency to push for that one perfect photo, on tiktok it looks like there is more a push for content. (obviously there is a continuity between them)
Especially with the "reply" functionality (I don't know how it is called, but you can reply to other users's video by making your own video that will appear the the side) the posts are often in the style of commentary.
In terms of online persona, on tiktok it is almost natural to post a video of your pimples/acne as funny video while on IG it would feel strongly out of place.
None of that says "real" to me. It was all about showing how happy and successful they were.