As a consequence, you probably want to disable the BIOS option before booting any Windows installation (in my case, it was called "Q-installer", but it is different for gaming boards in my understanding). Until you disable it, it will reinstall and re-enable itself at boot.
See: https://www.techpowerup.com/248827/asus-z390-motherboards-au...
In my case, I noticed it thanks to Windows Server pointing out which service was slowing down shutdown, which was "AsusUpdateCheck". Increased the shutdown time by a few seconds.
I did not find any info about how to make Windows ignore the WPBT table.
EDIT - had the date wrong, it was mid-2016.
My desktop is still running smoothly on its Asus mobo from 2014 (I believe it was the Z97-P but I'm not home at the moment to double check). No fancy RGB LEDs, but I haven't shopped for one in a while so that may be harder to accomplish now. Not sure.
Either way, they've always been competitively priced and well supported. Used them to build both gaming and general use machines for friends/family over the past several years without issue.