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Re:Krispy Kreme strikes deal with kid who drives 250 miles t... by umvi on Wednesday November 06, 2019 @03:54PM (#21467125)
Is it just me or is Krispy Kreme really trigger happy with its lawyers? I only have two points of data - this and Froggy Fresh.

But still, are there any companies out that that don't care to fire off petty lawsuits when people use their name or resell their product at small scales?

Like, if I made a unicorn called "Hukino" and then 10 years later some YouTuber used that as his rapper name or some college students made "HukinoOS" or someone started reselling my widgets in the arctic... would it kill my company if I just ignored them? Is there a precedent of a company not aggressively protecting its IP getting screwed over?

I'm just trying to imagine a world where companies like Nintendo don't instantly axe projects like Chrono Resurrection/Pokemon Uranium/AM2R/etc. because that's the kind of world I want to live in.

Re:Krispy Kreme strikes deal with kid who drives 250 miles t... by frandroid on Wednesday November 06, 2019 @04:00PM (#21467214)
In your case, it would be a problem because you need to defend your copyright in order to keep ownership of it.

But in this case, the guy isn't making a different product with the same name, he's just reselling the bloody product. So this has nothing with trademark protection, just their "quality standard", as if people buying the donuts from his trunk didn't know that they spent 4 hours in his car before getting there...

Re:Krispy Kreme strikes deal with kid who drives 250 miles t... by chowells on Wednesday November 06, 2019 @03:58PM (#21467177)
I mean, there are the famous cases of Xerox and Kleenex. They're what led to the current situation. I can't think of any more recent examples, though. Probably because of lawyers trained on those results.
Re:Krispy Kreme strikes deal with kid who drives 250 miles t... by umvi on Wednesday November 06, 2019 @03:59PM (#21467202)
I would argue that still happens though when a product becomes ubiquitous.

Read: "Don't say Velcro" campaign