There was an ad that had Paul Ryan pushing a grand mother off of a cliff that ran on TV. So Facebook is free to run that, right? Swiftboating, GWB draft dodge charges (later rebuffed after CBS reported it,) the famous "Daisy" ad that was run against Goldwater, etc. I'd love to see where people draw the line.

Giving two wolves equal time to discuss their bid for the county shepard is, in itself, not going to produce better governance. (And will happen to entrench the false dichotomy of 'there are two, and only two, valid choices.)

In this analogy, if the people are truly sheep, there is nothing to be done. Democracy is finished. The entire premise of Democracy is that voters can be trusted on average to make correct decisions on who should lead. If that premise is false, the wolves win in any scenario no matter what.

If 60 voters want X offered by two candidates but 40 want not-X from one candidate, not-X wins 40-30-30. It's not a false dichotomy, it's the flawed outcome of plurality voting.