They are incredibly convenient if you use multiple apple devices. You can change from your iPhone to Mac/iPad and watch almost seemingly. with traditional Bluetooth headphones it’s always a hassle to change devices. I either have to press buttons on the headphones and it doesn’t work well with more then two devices or I have to disconnect them manually from my device and open Bluetooth on the other. Connecting to a different device takes usually less then 10 secs with AirPods/Beats, which is super nice.

That being said, if you don’t use Apple products (or only one apple product), they are not really more convenient then any other headphones.