- Users get to create their own profile. For instance in your profile you get to selected whether you would like to see content geared towards men/women/any. And this would follow for a whole slew of other topics, similar to the opaque profile companies are creating on users today without their consent or input.
- All recommended videos have all their profile tags openly shown. And the reason for recommendation is also completely open.
The cool thing about it is that this also works really well with the current neural network based recommendation systems since they output a weighting of things. Simply transform those weightings into a nice output and the user can see exactly what's going on and exactly how they're being viewed. As a nice aside this would also remove a big chunk of the incentive for increasingly aggressive spying as companies try to get ever more extensive profiles on each and every person that uses their products.
One downside here is that users might not be consciously aware of their own preferences. This could again be resolved transparently. "Hey PhilWelch, we've noticed you like videos about underwater basketweaving. Would you like for this interest to be ticked in your profile? [Yes, No, No + Never ask again]
There may be some editorial bias introduced if the userbase of a given social media site is themselves skewed in a particular direction. For instance, there seems to be some skew in the content that shows up on my Tumblr dashboard that seems fairly irrespective of anything I've subscribed to. But even that isn't necessarily damning for Tumblr, because they're not necessarily making an editorial decision to promote that content.