Speculating I'd guess that the low lift and reduced anxiety means more people get stuck in it as a local maximum even if they'd be happier otherwise.
Speaking from anecdotal experience with online communities, when idling or toying at home during their free time, people actually engage socially with friends through chats, networks, games — pick your entertainment drug. They're everything but alone, and it's genuinely real if limited cognitively compared to a real physical interaction.
If you add voice chat to that, at the end of the day you really feel like you spent X hours with friend(s), there's just no other way to put it except for the physical location.
It's almost a given to me that with appropriate videoconf wall-sized (real-world size) screens in all living rooms, we'd just "invite" friends this way most of the time unless the physical interaction was necessary. Less maintenance, less friction to just spend a cool quality hour.
The 'effort' required to move out of your house is getting increasingly higher, your 'local maximum' would essentially converge to an actual maximum in a perfect virtual reality (of which the "80%" / good enough might be just around the next decade).
This is why you see people holding conversations in real life while still sneaking looks (or not sneaking) at their phones. They're junkies.
One of the main points of the article is that many people don't know their schedules in advance. So even if schedules do line up, they may not know in enough time to schedule something. TV watching is also a done-in-the-margins activity. The tv exists in the same place they sleep and eat. I don't see anything to reconcile.
https://www.theatlantic.com/technology/archive/2018/05/when-...
That would require a person to get home from work at 5pm and watch until midnight or 1am continuously.
And I'm sure that still drives the numbers. They probably seem really high to me partly because I pretty much only have the TV on if I'm actively watching something. Used to always drive me crazy if I would share a room with someone on a trip and the first they did on entering a hotel room was to turn the TV on.
Perhaps people feel that if they commit in advance, they'll miss out if something more interesting pops up. But nothing more interesting pops up when the day comes around, and you end up watching TV because nobody would commit.
I've tried a handful "let's make a date" apps. None really work. Worse, I can't figure out how I'd do better.
One crucial missing feature is shared calendar event updates. For example, you need to push back our lunch 30 minutes, my calendar gets auto updated.
That would be divine!
I couldn't do those things while entertaining a guest. That requires much more mental effort.
In my case, I have the TV on for an hour and a half to two hours, but during that time it's mostly background noise for the rest of my morning routine; maybe 20-30 minutes is actually _watching_ the local news.
When I get home, it's the same: it's _on_ for 3 hours or so, but I'm only paying attention to it about half that time.
So, 5 hours a day, but under half that time is actually watching anything.
A possible argument is that, as the article describes, time off is so unpredictable that scheduling time with other people is much harder than just turning on the TV. But if most people have hours of free time every day, it seems hard to believe that schedules don’t line up at least several times per month.
Are these entertainment consumption statistics skewed by superusers who do nothing else or something?
[1] https://en.m.wikipedia.org/wiki/Television_consumption