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Re:Apple has paid over $2 billion to app developers, $12 bil... by trotsky on Tuesday January 18, 2011 @02:37AM (#2115013)
He took the June 2010 WWDC numbers of $1B to developers ($1.43B gross) and 5B downloads over the first two years of the app store to come up with $0.29 revenue per download over the lifetime of the app store. Then he applied that $0.29 per download to new download figures. This assumes that the percentage of free downloads or no cost upgrades has stayed static over the app store lifetime.

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