Absolutely agreed! And these services you mention have to expend great amount of money and effort at advertising, and often resort to dishonest practices, because the market is already saturated with advertisements.

I like to picture it like this: if everyone around you is shouting through a bullhorn, you have to use a bullhorn too just to have a shot at being heard by the person next to you. But how about taking away everyone's bullhorns? Suddenly, people would have a chance to have an actual conversation.

A floor needs to be put, to stop the ethical race to the bottom, and that floor needs to be put way above where advertising industry currently is.