Of course. I'd never suggest that soil science is complete or perfect -- but it's at least falsifiable. It can be meaningfully discussed, debated, compared, reproduced (or not), and improved. Insofar as alternative strategies can be held to that minimal standard, I absolutely agree that we should welcome them.

However, there's a lot of non-falsifiable marketing woo out there, and it needs to be held accountable for that deficiency. If we don't, the woo wins every time, because it can't be held accountable for its problems, and we lose our ability to collectively learn and improve.