The title of this article on Prospect Magazine is a crystal clear example of that. I agree that brexit will probably have bad economic consequences. Yet, openly calling the brexiters "nazis" is an insult to intelligence and an example of bigotry, besides being really counter-productive. Imagine that you are a "moderate" brexiter, not fanatically sure about it. Then you see an army of journalists that call you a nazi because of that. Will this steer you away from wanting the brexit?