I've had a good look today and there's not much out there that's good. There's a few decent Mac apps (I'm Mac-based) but I'm looking for web-based as thats what I'd prefer. My situation here is that I earn decent money from my business, but my personal spend is not really recorded and the small amount of analysis that I've done has shocked me at the money I waste :)

In terms of marketing your app, maybe you could focus on how your app will let you focus a bit more. Just a thought