It's definitely not a fast sale. But at the end of the day, with all the murmors of Higher Ed changing and/or dying, universities are working toward becoming more cost-efficient and student-success oriented. In many cases states are incentivizing schools by offering grants or even direct funding to undertake these types of initiatives.

It's really a new day and age that we're living in where school will spend a lot of money on software - as 5 years ago this would have been crazy.