For unexpected findings… without giving details, it’s fairly easy to stumble on religion and practice from super-market data. Interestingly, having religious data is banned in continental Europe. Cue to an embarrassing moment when consultants back out of a big project with retailers.
I’ve seen more fun stuff with betting and pay-day — some betting website have a score per football team, how much of their fans are salaried monthly, weekly, receive State-stipend, etc.
Overall, findings like those (say, parking occupancy and revenue) are generally done at Edge-funds so they are not known until long after the fact.
For unexpected findings… without giving details, it’s fairly easy to stumble on religion and practice from super-market data. Interestingly, having religious data is banned in continental Europe. Cue to an embarrassing moment when consultants back out of a big project with retailers.
I’ve seen more fun stuff with betting and pay-day — some betting website have a score per football team, how much of their fans are salaried monthly, weekly, receive State-stipend, etc.
Overall, findings like those (say, parking occupancy and revenue) are generally done at Edge-funds so they are not known until long after the fact.