Re:Juul, Philip Morris Sued Under Racketeer Act for Targetin...
by TomMarius on Tuesday August 20, 2019 @03:26AM
(#20744569)
It's not. There is a commercial for a hospital next to my house. On it is a photo of one of their best doctors (very well known and respected), saying "I work for this hospital because they enable my success". 100% honest. I wouldn't know he works at that hospital without that commercial and would never visit him without it. I am thankful.
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Re:Juul, Philip Morris Sued Under Racketeer Act for Targetin...
by tsimionescu on Tuesday August 20, 2019 @04:45AM
(#20744899)
That is actually a good example of deceptive marketing. It happens that you want to see this doctor, so you don't notice th problem: you now have an association in your mind between the reputation of the doctor you know and respect and the hospital itself. You have no idea if other doctors for other specialties are comparable in skill. You have no idea if the hospital charges exaggerated prices, how their services are in general etc - the commercial is simply meant to appeal to your positive emotions about this particular doctor. And they didn't even have to lie about anything to obtain the effect.
Re:Juul, Philip Morris Sued Under Racketeer Act for Targetin...
by TomMarius on Tuesday August 20, 2019 @05:46AM
(#20745147)
I don't live in a healthcare system where any of this matters. I live in a universal healthcare (insurance) country. I can go to any hospital and any doctor "for free" at any time. I don't care about their other doctors in the slightest, I have my list of trustable doctors and where they work based on personal merit. I always pre-check my doctors on the internet before I visit them. I don't even know the names of the hospitals I visit, to be honest (often it's just town name anyways). However most often the hospital nearest to me is the one I visit because the standard of care is good enough - now I will go a little (2 km) further to visit this one. I wouldn't go more than 5 km out of my way to visit a doctor (obvious exceptions apply).
Re:Juul, Philip Morris Sued Under Racketeer Act for Targetin...
by vertex-four on Tuesday August 20, 2019 @04:52AM
(#20744924)
I'm confused - you knew of this doctor, you knew you wanted to see him, but for some reason you couldn't use google to work out where he works?
Re:Juul, Philip Morris Sued Under Racketeer Act for Targetin...
by TomMarius on Tuesday August 20, 2019 @05:31AM
(#20745093)
Where I live (Czech Republic) we don't do healthcare like that. We often go to the one available at the hospital of our choice (often the nearest one) or the one our practician recommends. We don't travel long distances to visit doctors. Now that he works near me (less than 5 km out of my way), I will switch my hospital of choice - if I didn't know, I wouldn't.
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