Toshiba Introduces New Tiny NVMe SSD Form Factor

Re:Toshiba Introduces New Tiny NVMe SSD Form Factor by trilila on Tuesday August 06, 2019 @01:26PM (#20627386)

Innovation doesn't equal inventing new stuff. I think it is quite innovative how they use an old mechanism for a new use case.

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Re:Toshiba Introduces New Tiny NVMe SSD Form Factor by close04 on Tuesday August 06, 2019 @01:48PM (#20627608)

It's not a new use case, it's still used to connect a card to a board. Just like the hinged connector used for microSD before this [0]. It's more USB 3.0 type A connector vs. the USB 2.0 type A.

Neither the connector itself nor the application are innovative. Which is why nobody is pointing out the particular innovation in the connector.

[0] https://www.yamaichi.de/products/connector-solutions/card-co...

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Re:Toshiba Introduces New Tiny NVMe SSD Form Factor by danaris on Tuesday August 06, 2019 @02:00PM (#20627748)

Using it for a smaller NVMe SSD, however, is. Quite clearly.

You can call just about anything "not innovative" if you're sufficiently reductionist about it. The idea that the only "true" innovation is some totally unknown, totally revolutionary idea that came completely out of nowhere fully formed is a toxic one that robs people and companies of just praise for coming up with interesting and useful new things, while others get lauded for making a whizbang concept prototype that's never going to be commercially viable.

This is something no one has done before, even if many of the parts have been done in different ways. That's innovation.

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Re:Toshiba Introduces New Tiny NVMe SSD Form Factor by buran77 on Tuesday August 06, 2019 @03:18PM (#20628540)

I had this type of connector for memory cards in some old devices. This was a while before the push-push connectors came into fashion.

The requirements back then were much lower than what this connector delivers. No real need to dissipate heat or handle PCIe signals.

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Re:Toshiba Introduces New Tiny NVMe SSD Form Factor by close04 on Tuesday August 06, 2019 @02:28PM (#20628002)

Toshiba calls it an "innovative connector design" referring explicitly to the connector itself. You don't have to be a "reductionist" to see that it's not really that innovative. MicroSD cards have been using the hinged connector for years [0]. Now the fact that they connect this type of card instead of the other type of card is indeed new.

I appreciate them improving on the current situation and I love that I'll get SSD performance with SD convenience but it doesn't have to be innovative for me to do that.

[0] https://www.yamaichi.de/products/connector-solutions/card-co...

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Re:Toshiba Introduces New Tiny NVMe SSD Form Factor by akira2501 on Tuesday August 06, 2019 @02:14PM (#20627865)

> Neither the connector itself nor the implementation are innovative.

This is a market innovation, not a technical one.

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Re:Toshiba Introduces New Tiny NVMe SSD Form Factor by close04 on Tuesday August 06, 2019 @02:33PM (#20628060)

So this slide [0] describing the connector's design, manufacturing, and operation, with a bullet list of mechanical and electrical features refers to a "market innovation"?

[0] https://images.anandtech.com/doci/14711/Screen%20Shot%202019...

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Re:Toshiba Introduces New Tiny NVMe SSD Form Factor by mffnbs on Tuesday August 06, 2019 @09:13PM (#20631188)

The marketing slides? Ye

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