Yes and every area you posted is about them getting into declining markets - most of which are declining because of the smart phone.

Microsoft made $10 billion in revenue last year on the XBox - they don’t mention profit (https://www.geekwire.com/2018/microsofts-record-setting-10b-...). Microsoft still probably hasn’t recouped their losses in the Xbox division and the console market isn’t expected to grow.

Apple made about 24 billion on the Mac during the previous four quarters (https://sixcolors.com/post/2019/07/apple-third-quarter-2019-...). You know Apple doesn’t sell a single Mac where they don’t make a healthy profit. The Mac is nowhere near their best performing segment.

Smartphones also largely killed off the watch industry but they where happy to jump into that market. It’s just a question of positive ROI not the ultra long term.

Yes and the Apple Watch is a wearable computer that does a lot more than just tell time. What do you propose they bring to the standalone console, TV, or camera market that will make a declining market make money?

The Apple Watch was a fairly direct copy of other products. Presumably, they could use some of that R&D money to actually innovate.