I think that’s the point - simply asking people to fly less and drive less and eat les meat will never ever ever work.

We need big carrots and big sticks in order to achieve things like less flying - that means government regulation, huge material incentives for not flying/driving/etc.

I'm sure when half of africa and south america will migrate north to avoid dying the carrot will be big enough. But it'll be too little too late.

If only a politician could get elected by saying "more green stuff, then there'll be less refugees!". The populace would not bother to understand the relationship.

Also, yeah, maybe it's too late now. If only one could reload from a savegame and learn from experience next time around.

Amazingly now a lot of the "Western world" would prefer those other human beings die rather than suffer a downgrade of their comfortable lives...

The incentive model is simple -- just tax carbon sources, the markets will figure out the rest themselves.

Of course, it would have been better to phase in the taxes decades ago since some solutions (mass transit, for example) can take a decade or more to build.