This is very dubious. Women are only more "discerning" about men insofar as mate preferences go. If I were at a networking event or party, and I was seeking out men who offered good reproductive fitness potential, then examining the "hotness" of their companionship would be a good way to go.

However, I don't form business relationships based on reproductive fitness. Most people interested in building a successful enterprise don't, either.

I will allow exceptions for sperm banks and male escort services, though.