Re:Click farms: a shadowy internet industry is booming in China
by close04 on Monday July 22, 2019 @10:54AM
(#20498529)
People (advertisers) are surprised that the internet is beginning (continuing?) to be reshaped around their business and a whole ecosystem emerged to take advantage of this, no matter how unfairly.
Re:Click farms: a shadowy internet industry is booming in China
by kevin_thibedeau on Monday July 22, 2019 @08:06PM
(#20503386)
Advertisers pass their costs onto their customers. Everyone is hurt by fraud.
Perhaps these click farms are just an evolving reaction to the PITA that is online advertising. It's the advertising industry that gets harmed by it and not some other poor people and it should eventually lead to more transparency for their customers, who would like to compare their traffic with what the adtech provider logged and isolate the fraudulent clicks.