We've hit peak car in North America. This new generation will see car ownership go down.

Less car ownership on the horizon; 1)Cities are congested 2)The congestion in the suburbs is even worse than driving in downtown 3)For years the solution was to build more highways, but land for doing so is running out 4)Car ownership is no longer cool 5)Ride sharing and renting is become easier (GPS, Internet, Smartphones) 6)Cars have become safer, but the joy or riding in them has been killed. It's like being trapped in an egg carton.

I agree once someone doesn't own the car the numbers change. However if you already have a car the additional marginal cost to drive it on a trip is very low.