Startup Fundraising is a Time Sink

Re:Startup Fundraising is a Time Sink by maxklein on Tuesday December 21, 2010 @03:41PM (#2029287)

I'm really very fond of notifo and the service that it offers is invaluable, but what I think is wrong with it is the packaging. I can understand what notifo does, but I don't think anyone else in my family would ever understand it.

If I were them, I'd pivot notifo to become a kik-like instant messenger, but with a little twist : it's the IM that webservices can send messages to. So you grow on the consumer front because people can just use it for normal IMing between friends, but then you make revenue on the back-end by selling the website to user offering (when it exceeds a certain size).

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Re:Startup Fundraising is a Time Sink by PStamatiou on Tuesday December 21, 2010 @04:46PM (#2029516)

Thanks for the feedback Max, and being an early user.

We've been internally discussing many, many directions we could easily (most without having to build much else and using our current technology) take with the product. Agreed that it is rather broad at the moment and the lack of a single powerful use case makes it hard to evangelize. The next few months will be interesting. :)

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Re:Startup Fundraising is a Time Sink by andrewmwatson on Tuesday December 21, 2010 @09:25PM (#2030337)

I you need to clarify your positioning, first. Then work on your GoToMarket Approach.

I think you make a more powerful Value Proposition to developers, instead of individuals. One or two home runs with wildly popular apps that choose to deliver their notification with Notifo will do a lot to drive up the number of devices with your app installed...

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Re:Startup Fundraising is a Time Sink by biznickman on Tuesday December 21, 2010 @11:42PM (#2030591)

I think you just won startup buzzword bingo ... congrats!! :)

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