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Re:Consumers Are Becoming Wise to Your Nudge by umanwizard on Wednesday June 26, 2019 @12:53PM (#20286773)
That should be illegal also, and is in some countries.

In France, for example: “Le vendeur doit clairement signaler les rabais proposés par rapport à un prix de référence réel. Il est ainsi interdit d'augmenter le prix d'un produit avant la période des soldes, dans le but de faire croire à une offre promotionnelle plus importante qu'elle ne l'est réellement.”[0]

My translation: “The vendor must clearly indicate the discounts offered relative to a real reference price. It is thus forbidden to increase the price of a product before the sales period, with the goal of making people believe that a promotional offer is more significant than it actually is.”

This sort of practice shouldn’t be considered normal. It’s one of the many ways in which low-level corruption is widely legal and accepted in the US.

[0]: French government website explaining sales regulations. https://www.service-public.fr/professionnels-entreprises/vos...

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