Tumblr Adds $25 Million in Funding

Re:Tumblr Adds $25 Million in Funding by waleedka on Friday December 17, 2010 @07:12PM (#2018416)

Anyone knows how they make (or plan to make) money? They don't put ads, and I don't see premium services offered at sign up?

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Re:Tumblr Adds $25 Million in Funding by unicornporn on Friday December 17, 2010 @07:15PM (#2018421)

This is their only attempt at making money that I know of: http://www.tumblr.com/themes/premium

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Re:Tumblr Adds $25 Million in Funding by thesethings on Friday December 17, 2010 @07:19PM (#2018435)

You can also buy paid placement in their Directory tool (which is like a really nicely curated "suggested user to follow" dynamic).

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Re:Tumblr Adds $25 Million in Funding by waleedka on Friday December 17, 2010 @08:24PM (#2018588)

Interesting. Although, it doesn't strike me as a scalable business. At least not to the point of justifying such big investment.

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