Yes, there's certainly a landgrab occurring in this space, and Google is certainly pouring a massive heaping of G-Juice on k8s in order to get in front of the user. In software, controlling the user interface is controlling everything.

Ultimately, it's to their credit, because in some small measure, it counteracts an Amazon-controlled dystopia headed by Galactic Emperor Bezos, so perhaps we should be glad for it. It's just sad that so many systems have to be the collateral damage.