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A comment on Opera, Brave, Vivaldi to ignore Chrome's anti-ad-blocker changes. Parent comment

Re:Opera, Brave, Vivaldi to ignore Chrome's anti-ad-blocker ... by user17843 on Sunday June 09, 2019 @10:14AM (#20139313)
ABP released a statement to german news site golem.de, saying that they "prepare for the worst case".

This means they anticipate Google to target the Acceptable Ads program.

Originally I thought 30,000 rules wouldn't be enough to cover things, but according to this research, only a couple hundred rules are enough to block >90% of the ads: https://brave.com/the-mounting-cost-of-stale-ad-blocking-rul...

So maybe there's another limiting aspect of the declarativeNetRequest API I don't know of.

[ Parent | on HN ]
Re:Opera, Brave, Vivaldi to ignore Chrome's anti-ad-blocker ... by throwaway2048 on Sunday June 09, 2019 @10:24AM (#20139387)
90% of the ads right now, but its trivial to design adtech so its only possible to block a tiny percentage of everything with only 50k rules.

(register 50k domains, use 50k different subpath/subdomains and mix content+ads on something like youtube where you cant wholesale block youtube, etc)

[ Parent | on HN ]