That's a curious word. The effects of LSD, MDMA, cocaine, heroin and weed are all described as "high", but they're very, drastically different from each other, and different people, in different life situations and psychological states, crave for different drugs.
Weed in particular is about relaxing, contemplating, slowing down and drifting off. I think that a person who wants to get high on weed is, in general, much more ethical in his subsequent actions than someone who snorts amphetamine lines or drinks shots of vodka, and that this shift in substance of choice in the last ~10 years is overall a positive change. So, it is somewhat connected to ethics.
Sure some drugs may be more harmful or addictive than another. But does a drug being more addictive or unhealthy make it less ethical? If so, then eating poorly and becoming overweight is unethical. Which seems a rather silly assertion to me.
That's stereotyping.
All sorts of people want to use cannabis, and for all sorts of reasons, including pain relief, health reasons, social lubrication, and for creativity.
Stop inventing meaning where there is none. Their stock performance shows that that food shoppers accept this as another option on the shelves. That's it.
>Cannabis & Beyond Meat Shows the Future of Ethics in Consumerism
Cannabis is not about ethics. It's about people who WANT TO GET HIGH.