Apple’s $1000 monitor stand is a massive and unnecessary PR fail

Re:Apple’s $1000 monitor stand is a massive and unnecessary ... by cynix on Thursday June 06, 2019 @08:45AM (#20113988)

> it’s a textbook luxury branding and pricing strategy.

The problem is that this 10x overpricing strategy doesn't apply to their entire lineup, but that's not made explicit. As a result, people might mistakenly generalise it to their other products such as iPhones, leading people to think that their phones are also 10x overpriced and are actually only worth $100, thus diminishing its value.

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Re:Apple’s $1000 monitor stand is a massive and unnecessary ... by onebyteman on Thursday June 06, 2019 @08:55AM (#20114050)

Haha, no. The average person does not think that deeply or use that much math.

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Re:Apple’s $1000 monitor stand is a massive and unnecessary ... by piva00 on Friday June 07, 2019 @04:52AM (#20122788)

I think the average person who is an iPhone owner can look at their phone and to this monitor stand and think "why do they cost almost the same?" easily.

Price is one thing that most people are quite sensitive about.

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Re:Apple’s $1000 monitor stand is a massive and unnecessary ... by alexanderdmitri on Thursday June 06, 2019 @09:25AM (#20114281)

I'd wager the average person is more likely to grasp the mathematical incongruency than have the buying power to afford the incongruency.

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