In general, though, I'd argue that historically such price discrimination (i.e. via contracts, copyright, etc) has usually served to inflate prices. You usually only find such price discrimination in non-competitive markets.
In any event, anyone who says that it leads to lower prices is at best misleading. It can theoretically. In a competitive market the question is irrelevant because if it led to higher prices people would change suppliers. The question really only matters in situations where the market isn't particularly competitive.
You're making this more complicated than it has to be. You can easily know this by just looking at the capabilities that other tractor manufacturers are offering at the same price.
Like he said, there's no monopoly in the tractor business. And it's not like someone is buying a fake Gucci bag by accident. These are $100,000+ purchases with a lot of back and forth. You know what you're getting into and you've presumably shopped around to look at a ton of alternatives.
Maybe, but it's not immediately clear. And in any event it would be foolish to take Intel at their word that their strategy results in lower prices and/or better products, regardless of their sincerity.
And FWIW I'm not claiming that John Deere should be prohibited from doing what they're doing technologically, not unless it rises to an anti-trust violation. However, I do oppose the abuse and extension of copyright to prevent reverse engineering and prevent owners from modifying their machines. Even if John Deere's strategy is resulting in lower prices at the low-end, I'm not prepared to sacrifice the ability more generally (in this and other markets) for reverse-engineering competitors to sell their own firmware. There are many other reasons beyond the threat of copyright lawsuits why customers wouldn't want to run a machine with adulterated firmware, so even if a robust reverse engineering market resulted in higher prices for these particular tractors, it'll likely only be marginally so. I don't think it's worth cutting-off potential competition at the knees for whatever gain John Deere is claiming. History has shown that such policies, writ large, are extremely detrimental.
It'd be easier to argue that writing the code and building the governor capabilities into the product in the first place inflate the price of the product to begin with (because adding and supporting "features" require both initial investment and maintenance), and then using the product to it's actual limit is artificially inflated, because they can.
> No one is saying that different hardware (or even software) features of the tractor shouldn't be configurable and charged accordingly, but the lock-out is different. JD is crippling the capabilities.
This is exactly how modern chip fabrication works for computer processors. The crippling of the product at one end of the product price point spectrum allows the manufacturer to sell the device at a lower price point which ultimately benefits consumers who wouldn't be able to enter the marketplace at the otherwise higher price point. I'm not defending the practice outright but it's not such an outright scam as one might conclude upon first glance.